Privacy policy

Applies to the East44 web platform and the East44 app for iPhone, iPad and Android. Last updated 6 November 2026.

Draft for legal review. This text has not yet been reviewed by a lawyer and may change before the East44 app is released in the stores.

Who we are

East44 is a platform that lets businesses build and run their own apps, connected to the systems they already use (such as Odoo, Xero, MYOB, NetSuite and HubSpot). In this policy "we" means the business that operates East44, and "your organisation" means the business whose workspace you use.

What we collect

Face ID, Touch ID and fingerprint unlock are handled by your device. We never receive your biometric data.

How we use it

To provide the service: to sign you in, run your organisation's apps, sync records with the business systems your organisation connected, send the notifications you asked for, keep the service secure, fix problems and bill your organisation. We do not sell your personal information, we do not show advertising, and we do not track you across other companies' apps or websites.

Who we share it with

Your organisation and the colleagues it invites can see the workspace content you enter. Records are sent to the business systems your organisation connected. We use service providers to host the platform, store files, send email and push notifications, report crashes and run AI models; they process data only on our instructions.

Where it is stored

East44 is hosted on cloud infrastructure. Files and photos are stored in Australia (Sydney) where available. Some service providers may process data outside Australia.

How long we keep it

We keep your account while it is open. Workspace content is kept for as long as your organisation keeps its workspace. Crash reports are kept for up to 90 days.

Deleting your account

You can delete your account at any time in the East44 app (Account, then Delete account) or by contacting us. Deleting your account removes your name, email address, password, sign-ins and devices, and removes you from every workspace. Records you created stay with your organisation, shown as created by "Deleted user". If you are the only owner of a workspace, make someone else an owner first, or contact us to close the workspace.

Your rights

You can ask to see, correct or delete the personal information we hold about you, and you can complain to us or to the Office of the Australian Information Commissioner. For workspace content, your organisation may need to act on your request.

Contact

Email support@east44.app about privacy, or visit our support page.